17. November 2012 06:34
New technologies allow us to reach new goals. Different tool sets enrich scenarios and it becomes easy to do things we couldn’t dream about before. We implement features so fast, that sometimes we just can’t analyze the impact until the most loyal customers uninstall our app.
Once upon a time I’ve downloaded the mobile application which made my phone a toy that could be handed to a kid. Just like the Kid’s Corner in Windows Phone 8, but for Android. It contained a few badly written games, but it was not the reason why I uninstalled it.
In Android, just like in Windows 8, you can use other apps to enrich your application with their services. Connect to social networks, send e-mails and whatever else.
What this particular application did – it used my e-mail application to send e-mail to developer of that application, to automatically register me as it’s user. I realized that only when I’ve received an e-mail with the password and warm “thank you” for registration which I didn’t commit or solicit.
In some countries that’s crime which could cost you your business.
The morale is – sometimes you can’t do what you can do. You can use contracts in Windows 8 (or their analogs in Android and iOS), but you shouldn’t do anything that your customer is not aware of and can’t cancel before it happens.